Ga4 Exploration Workspace
Design a GA4 Exploration workspace that answers the same handful of product questions every week so you can compare experiments without rebuilding charts.
Ideas across analytics, experimentation, and product.
Browse essays that blend strategy, team rituals, and lived stories from building and learning in public.
Article catalogue
Browse the current and upcoming stories in one place.
Filter mentally by what your team needs now: published pieces are ready to share, and works in progress show where the writing queue is headed next.
Privacy First Analytics Blueprint
Connect GA4 and your consent banner in three practical steps so you only capture the data you actually need.
Experiment Backlog North Star
Create a clear list of experiment ideas and score them so your team always knows the next test to run.
Event quality scorecards for product teams
Grade instrumentation health with a lightweight scorecard so rollout meetings stay focused on fixes, not finger-pointing.
Measurement QA checklist for launch weeks
Ship new features with confidence using a repeatable QA flow that aligns engineers, analysts, and PMs before release.
Consent experience testing playbook
Test banner copy, timing, and audience states without breaking compliance so you balance trust with insight.
Experiment velocity dashboard primer
Track throughput, win rate, and impact side by side to keep experimentation conversations anchored in pace.
North star metric mapping workshop
Run a team session to define meaningful outcome metrics and connect them to the inputs your roadmap can influence.
Experiment retro conversation starters
Bring structured prompts to post-test reviews so learnings move from the analyst’s doc into team rituals.
Looker Studio health snapshots
Transform raw GA4 data into readable dashboards that busy stakeholders can check in under five minutes.
Experiment backlog template deep dive
Walk through the inputs, scoring, and review rhythm that keep an experiment backlog fresh instead of forgotten.
Hypothesis writing field guide
Replace vague test ideas with crisp hypotheses that spell out the behaviour, metric, and audience you expect.
Experiment readout storytelling tips
Frame results with context, contrasts, and next steps so partners stay engaged long after the dashboard share-out.
Analytics tooling decision tree
Decide when to add tools, when to go deeper with what you have, and how to socialise those choices with leadership.
Onboarding analytics heuristics
Give new hires a decision tree for which dashboards to open, which events to trust, and how to request new tracking.
Stakeholder-friendly experiment summaries
Turn technical experiment outputs into executive-ready briefs with clear decisions and follow-ups.